Everything I know about Experience Design I learned from Magic: The Gathering

Description

Magic: The Gathering invented the collectible card game format 23+ years ago and today it’s doing better than ever. But behind the cardboard are some of the smartest experience designers and savviest marketers I’ve ever seen.

As a veteran of digital marketing and user experience design, I’ve learned valuable lessons and skills to enhance my craft by leaning about the magic that goes into Magic.

And I’ll condense them all into 5 minutes for you.

mason west

Affiliation TNG
Website http://tngmakes.com/
Biography

Writer. Lover. Maker of things. Player of Magic.

VP, Experience Design at TNG